Masterclass
How to create digital marketing campaigns that engage with your customers
Realise the benefits of social media and influencer marketing, and enhance your working knowledge of paid digital advertising such as Google Ads and Pay per click (PPC).
Over two sessions, you’ll learn how to implement these tools to create a distinct digital marketing campaign that drives traffic to your website and customer engagement.
“Thanks very much again – brilliant! I appreciate the workshops approach and being able to ask questions. You’ve inspired us!”
How to create digital marketing campaigns that engage with your customers: Part A
In part A, learn how to implement these tools to create a distinct digital marketing campaign that drives traffic to your website and you'll better understand how to amplify your website visibility using search engine optimisation (SEO), identifying how to apply compelling content marketing to effectively engage your audience.
Duration of Masterclass
4 hours
How to create digital marketing campaigns that engage with your customers: Part A
Duration of Masterclass
In part A, learn how to implement these tools to create a distinct digital marketing campaign that drives traffic to your website and you'll better understand how to amplify your website visibility using search engine optimisation (SEO), identifying how to apply compelling content marketing to effectively engage your audience.
4 hours
How to create digital marketing campaigns that engage with your customers: Part B
In part B, we'll help you to grasp the complexities of Google Analytics, a powerful tool that provides in-depth analysis of your business data, giving you the information you need to develop a data guided marketing strategy.
You’ll discover how to use analytics and data from your website to gain a better understanding of your customers, learning how to use this insight to run your business more effectively.
Duration of Masterclass
4 hours
How to create digital marketing campaigns that engage with your customers: Part B
Duration of Masterclass
In part B, we'll help you to grasp the complexities of Google Analytics, a powerful tool that provides in-depth analysis of your business data, giving you the information you need to develop a data guided marketing strategy.
You’ll discover how to use analytics and data from your website to gain a better understanding of your customers, learning how to use this insight to run your business more effectively.
4 hours
