Demystifying AI – Practical Tips and Tricks for SMEs

Curious how AI can drive real change in your SME?
This hands-on session cuts through the hype to deliver practical, jargon-free guidance on applying AI in everyday business scenarios. You’ll leave with clear strategies for spotting high-impact AI opportunities, choosing the right tools, and integrating automated solutions into your workflows.

• Grasp core AI concepts and their direct relevance to small and medium-sized enterprises
• Identify specific areas, such as customer service, marketing, and operations, where AI can add value
• Learn how to select and evaluate accessible AI tools suited to your team’s needs
• Develop simple prompt engineering techniques to get the best results from AI assistants
• Address common concerns around data privacy, ethics, and change management when adopting AI